I believe that no one, no matter how well informed, has a monopoly on narratives and that is reasonable for sensible, well informed people to disagree about the value of a company.
– Narrative & Numbers by Prof. Aswath Damodaran
Our ability to think about something is based on thoughts, which can be either visual or verbal. In his book, Prof. Damodaran tries to capture the process of looking at narratives & numbers like a Right Brain / Left Brain approach to understand valuation.